everything you need to know to order a shoot

terms of cooperation with a food photographer, product photographer and food stylist in Kyiv Marina Lebedieva

 

 

for your comfort and saving time, all information is presented in a structured and exhaustively way 👌🏻  

idea

The direction in which I work, I call "bright and unboring minimalism" :)

In my opinion, nothing should distract the viewer's attention from the main character in the frame, and at the same time, the photo should attract attention and stand out among others. That's what I'm guided by when preparing for a shoot.

terms

Depending on the amount of work and the degree of efficiency of our communication, you can receive finished photos within 2-3 weeks on average from the moment you start working on the project 

(1-2 weeks preproduction and production + 1 week postproduction) - applies to image, advertising and SMM shootings; catalog shooting usually takes less time

 

Work time

10-19.00 Mon-Fri

work format

Catalog shooting or shooting simple content (for example, lifestyle in an interior studio, etc.) without a detailed technical task, without preparation and purchase of props

$

Shooting according to detailed tech. the task for each frame provided by the client. Optional: selection and purchase of props, detailed retouch

$$

Full production - technical task and the plots are worked out by a photographer or a stylist based on a completed brief and references provided by the client; selection and purchase of props, detailed retouching

$$$

procedure*

In order for you to be sure of the result, and for me to be able to do my job qualitatively, empirically, I determinated the optimal conditions and worked out the following order of interaction:

1. determination of your needs, scope of work and terms, agreement of estimates

2. signing the contract, making an advance payment, booking dates for your project

3. filling out the questionnaire / providing your own technical task

4. development and approval of the concept (optional, extra paid)

5. coordination of all the nuances, approval of those tasks

6. selection and approval of props and approximate budget

7. collection / purchase of props

8. rent extra equipment (as needed)

9. shooting

10. photo processing (selection, color correction and preparation of photos for transfer to the work of the retoucher, drawing up technical specifications for the retoucher)

11. retouch

12. checking the operation of the retoucher and making corrections if necessary

13. issuing a preview

14. full payment

15. save photos in specified sizes

16. issuance of photographs

17. signing the agreement and act of copyrights

18. signature of the act of acceptance and transfer of the services provided

* the general order of our interaction (in each specific case, it is spoken out additionally).

For the period of work on your project, please keep in mind that you will need the most prompt (maximum within one day) feedback to agree on all the details

do i need to rent a studio?

I spend most of the image and catalog shoots in my home studio, which has all the necessary equipment.
This makes it possible to significantly reduce your costs associated with renting a studio, i.e. no rent is required.

If you need a lifestyle shoot (product in the interior or with a model), it will be necessary to rent a studio and hire a model, etc. I'll take care of everything.

how is the cost calculated 

The fee is calculated hourly or in shifts (4 or 8 shooting hours).

 

Depending on the:

- type of photo (catalog, lifestyle, image)

- the complexity of the composition and the number of angles of a single plot

- the need to create props / prepare products for shooting

- specifics of the shooting object (size, surface character - glare / glossy / matte / mirror)

- the ability to shoot the desired final picture in one frame

- the necessary lighting scheme to demonstrate the qualities of the product/packaging, etc.

it takes a different amount of time to create 1 photo

 

Therefore, I propose to discuss the problem individually and determine the best option for its implementation)

To do this, you need to write to me on telegram :) - I will gladly provide you with a brief template that will help you formulate the scope of work

what do you pay for :?

Any announced cost may seem high if you do not know what you will receive in return?

Therefore, I tell you in detail what you pay for :)

 

Depending on the work format, the photographer's fee includes:
- selection and approval of references / concept development
- selection of props / backgrounds
- service for purchasing props

- use of my requisite (if available) and the requisite provided by you (optional)

- preparation of props and products for shooting (removal of labels, fingerprints, unpacking / packaging of products, etc.) - up to 2 hours

- 2 technical hours (assembly-disassemble equipment, prepare-clean up the shooting location)
- creation of compositions
- shooting using professional equipment on my territory

- selection and color correction of photographs, their preparation for transfer to the work of a retoucher

- preparation of technical specifications for the retoucher

- acceptance of work of the retoucher and making edits if necessary

- saving photos in the agreed sizes and issuing (uploading to wetransfer)

- storage of photos in case of force majeure

- other expenses (depreciation of equipment, software, etc.)

- partial copyright for the use of photographs on the territory of Ukraine during the 1st year (additional options are discussed)

 

The agreed price does not include (paid additionally):
- cost of props, specific consumables

- fare

- taxes

- retoucher services (average 7-10 USD / photo)

- concept development / preparation of technical specifications (from $ 100, optional)

- time to create props for each plot / painting or craft designer services (on request)

- food stylist services (on request)

- model services (including manicure, make-up, etc.)

- the cost of renting additional equipment and / or studio (in the case of working with a model and / or the presence of a client / representative on the set, as well as when working with a food stylist, stylist, etc.)

copyrights 

As a standard, the photographer's fee includes property rights to use the photographs, such as:

- posting on social media networks on (brand page),

- electronic catalog (on the brand's website),

- publications in journals (online and print with attribution)

 within 1 year (worldwide)

Also photos can be used as (extra paid):

1. Advertising placement, including:

- printing of booklets, menus

- content on the brand website (including banner)

- content on the website of the brand and / or partner of the brand
- publications in magazines (online and print)

 

3. Outdoor advertising, incl. printing on packaging, cover, etc.

 

4. There is also such a type of right as exclusive - it involves the use of a photo in any way, and NDA (confidentiality agreement with a ban on placing a project in a portfolio)

 

You can increase the period of ownership of rights at the time of approval of the estimate or after the expiration of the initial period. The amount of the surcharge is calculated individually according to the formula.